Regional Sales Manager

For more than 90 years, PALFINGER has set benchmarks with innovative crane and lifting solutions worldwide. As a leading technology and mechanical engineering company, we transform customer needs into seamlessly integrated solutions while providing opportunities for our people to grow, collaborate, and push beyond limits. We foster an environment where we reach up, reach out, and reach beyond. Become part of our team and let’s lift each other to create what’s next.

Join PALFINGER as the Mid-Atlantic Regional Sales Manager who will represent Container Handling Solutions while strategically expanding and strengthening our distributor network. This role drives market growth by leveraging a robust product portfolio—including PALFINGER hooklift and hookloader systems, cable hoists, container carriers, and skiploaders—across truck equipment distributors, dealers, end users, and national accounts. Based anywhere in the Mid‑Atlantic region near a major metro area, this position offers flexibility and strong regional impact. Reporting to the Director of Sales, the role includes a competitive compensation package with meaningful opportunities for long-term earnings and career growth.

Your Responsibilities

• Develop and execute annual business and sales plans, including forecasting, targets, priorities, marketing efforts, and dealer/customer strategies in partnership with PALFINGER leadership.
• Grow and manage a regional account portfolio by expanding existing relationships, generating new business, and collaborating cross‑functionally with internal teams and product lines.
• Lead sales strategy execution across the territory—delivering presentations, generating leads, negotiating contracts, and supporting pricing, quotes, and promotions to improve profitability and service levels.
• Build and maintain deep product knowledge and market expertise while representing the company at regional meetings, trade associations, conferences, and vendor/supplier engagements.
• Provide regular sales reporting and analysis, including pipeline forecasting and market data, to support operational planning, inventory needs, and regional performance.

Your Qualifications

• Bachelor’s degree or equivalent experience, with 5+ years in truck, refuse, hooklift equipment, fleet, or truck dealer sales.
• Proven sales expertise, including product promotion, demonstrations, marketing tactics, contract negotiation, and sales execution.
• Strong communication skills with the ability to collaborate cross‑functionally and deliver group presentations at trade shows and conferences.
• Proficiency with Microsoft Windows tools, including Word, Excel, PowerPoint, and SharePoint, for presentations and reporting.
• Self‑directed and motivated, able to work remotely, travel up to 70%, and work both in a vehicle and outdoors as needed.

What We Offer

• Salary Range $70,000 - $80,000 depending on experience.
• 401(k) with Company match.
• Medical, dental, vision, life, accidental death and dismemberment insurance, and short- and long-term disability (depending upon state). Wellness program offered.
• Paid Company holidays and paid Personal Time Off (PTO).
• Opportunity for continuous learning and career growth.

This job posting describes the general nature of work performed by employees within this classification. The information on this posting is not designed to contain a comprehensive list of all responsibilities required of employees assigned to this job. Other duties may be assigned.

PALFINGER is not utilizing any external recruiting agencies for this opportunity.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability status, protected veteran status, or any other characteristic protected by law.

Equal Opportunity Employer/Vet/Disabled